The Beef, Videos

Book Marketing for Authors: Finding Your Target Market

April 24, 2024 by cowAdmin No Comments
Transcript The goal for authors: Find people who are most likely to BUY your books Today we’re going to talk...
Reading time: 20 min
Illustration of a spherical cow against a photographic background of a green farm field, with "Assume A Spherical Cow..." in text
Foundational Stories

Three Foundational Stories: 1) Assume A Spherical Cow

March 31, 2024 by cowAdmin No Comments
By Michelle LaPointe Author’s Note: It’s common for ambitious projects to require some foundational knowledge. Before getting started, you need...
Reading time: 5 min
Streetlamp in front of a bar/restaurant on a dark night.
Foundational Stories

Three Foundational Stories: 2) The Drunk and the Contact Lens

by cowAdmin No Comments
The Drunk and the Contact Lens by Michelle LaPointe Late one night, an inebriated man stumbled out of a bar...
Reading time: 1 min
A mature woman serving a roast ham in a baking pan
Foundational Stories

Three Foundational Stories: 3) The Ham Story

by cowAdmin No Comments
The Easter Ham Story A young woman, just learning how to cook, told her family that she wanted to make...
Reading time: 3 min
John Wilmot, 2nd Earl of Rochester, with a monkey, in an ornate Tudor-style paneled room
Introduction

Part 1: The Goal Of The Book Marketing Exercise

March 6, 2024 by cowAdmin No Comments
In which we take a fresh look at the challenges authors face in marketing books By Michelle LaPointe My friend...
Reading time: 4 min
Smiling man trying to take a selfie on an old-fashioned phone handset
Introduction

Part 2: Why We’re Doing This: You, Me & Bookthreads

March 5, 2024 by cowAdmin No Comments
A Brief Personal & General History of Author Challenges By Michelle LaPointe In January of 2024 I finished writing a...
Reading time: 4 min
College instructor standing in front of a blackboard that says, "The Rules"
Introduction

Part 3: The Rules Of The Book Marketing Experiment

March 4, 2024 by cowAdmin No Comments
In which we explain our plan, while twirling our mustaches By Michelle LaPointe Rule 1: We’ll try just about anything...
Reading time: 1 min
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